Haldiram’s Tie-in Promotion

California walnuts collaborated with Haldiram’s, one of India’s leading brands for traditional sweets & snacks with an objective to promote the usage and versatility of California walnuts in the Indian sweets segment. As part of our joint promotion, we tied up with them across 48 of their outlets in the country to bring an exclusive range of California walnut delights that included Akhrot Choco Cookies, Akhrot Tart, Akhrot Burfi, Akhrot Laddoo, Akhrot Peda, and Akhrot Khajoor. The California walnuts inspired sweets were appreciated by all and are available at select Haldiram’s outlets across the country.